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GOOG Google opens app store for business software -

NY Times reports the co unveiled an online store for business applications in
an effort to further push its own suite of productivity software into companies
and compete with Microsoft (MSFT). The store, whose unveiling has been expected
for several weeks, is called Google Apps Marketplace and will initially have
offerings from 50 companies, including Intuit, Concur, Jobvite, eFax and
others. The applications in the marketplace will be tightly coupled with Google
Apps
, the company's collection of online applications that includes Gmail,
Calendar and Docs. Google offers a free version of its Apps suite, as well as a
paid version that costs businesses $50 per user per year. Google executives
said that the marketplace will make it easier for developers to showcase and
sell their applications and will provide Google Apps customers with many more
capabilities, like expense reporting, customer tracking and other functions.



Tags: apps, goog, google

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